The New York Times

Joe Ando Has Dressed Celebrities. Now He Wants to Dress You. (opens in new tab)

Designers typically move from ready-to-wear garments to bespoke items for celebrity clientele as they advance in their careers. But not so with Joe Ando-Hirsh. After dressing stars for red carpets and onstage appearances since becoming a pandemic breakout on TikTok, he will on Thursday introduce his namesake label, Joe Ando — a ready-to-wear women’s wear offering that is his attempt to make his designs accessible. @joeandohirsh's career began on TikTok, where he posted videos sharing his desi...

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