As Pitti Uomo’s Guest Designer, Simone Rocha Has Pretty Designs on Men (opens in new tab)

As a designer of women’s clothing for 15 years, Simone Rocha has been committed to presenting a version of womanhood that subverts traditional feminine tropes, a practice she calls “pretty and perverse.” But as the culture reaches its peak “masculinity crisis” moment, @simonerocha_ is now turning more of her attention to men’s wear — focusing more on men’s softer side. “When I started thinking about the men’s very seriously, I wanted it to feel grounded but also quite tender,” she told the Ne...