SaaS Mag

Why Vertical SaaS Is Outperforming Horizontal Platforms in 2026 (opens in new tab)

ServiceTitan went public in December 2024 at a $9 billion valuation, serving a market most venture capitalists ignored for years: home services contractors. That IPO was not an outlier. It was a signal. The vertical SaaS market hit an estimated $130 billion in 2025, according to Business Research Insights, growing at 18-22% annually, nearly double […] The post Why Vertical SaaS Is Outperforming Horizontal Platforms in 2026 appeared first on SaaS Mag.

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