Do You Treat Your 20-Year Customers Worse Than Your New Ones? You Probably Do (opens in new tab)

You probably do treat most of your oldest, longest lived customers far worse than a new prospect. As crazy as that sounds at some level. We’ve talked enough about our really, really rough experience with old, dated Adobe Marketo for marketing automation. They broke our unsubscribe link for weeks. Then they blamed us. Then they...