SPI 780: 10x is Easier than 2x (opens in new tab)

<p>#780 Many creators and entrepreneurs play it safe. Here's the thing, though. That's actually a dangerous mindset to have if you want to see your brand grow. So how do you take the kinds of risks that lead to massive rewards? For the last year, we've all been talking about the incredible <em>10x is Easier than 2x</em> by Dan Sullivan and Dr. Benjamin Hardy. I've also been applying this perspective to SPI and Deep Pocket Monster, my Pokémon YouTube channel, and the results have been game-cha...