Op-Ed: Traxo’s Griffin On Hilton’s Approach Underscoring Total Relationship Value (opens in new tab)

In the view of Traxo chief product and information officer Matt Griffin, Hilton’s stance on crediting all corporate travel spend — not just from negotiated rates — enables more equitable supplier negotiations. With an assist on this column from Traxo co-founder and CEO Andres Fabris, Griffin advocates for complete, channel-agnostic data to help define relationships.... The post appeared first on .