Coinbase is launching a new platform for primary token offerings, giving retail investors in the United States access to regulated cryptocurrency initial sales for the first time since 2018.

The exchange plans to host about one token sale per month on its new platform, starting with blockchain protocol Monad, which will launch its native token for sale Nov. 17–22.

Token sales will run for one week, during which time users can submit purchase requests. After the window closes, an allocation algorithm will favor smaller buyers first, gradually filling larger orders to ensure broad participation.

The platform will reduce future allocations for users who quickly sell their newly acquired tokens, the company [said](https://www.coinbase.com/en-mx/blog/the-ideal-way-to-launch-introducing-…

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