Brilliant KV at scale. Painful for most business queries.

I shipped a SaaS on DynamoDB. From start to scale during many years. Using DynamoDB as the primary store was one of my worst engineering calls. It feels great in week one: low cost, serverless, fast, safe, replicated, console out of the box. Then reality hits. Most business apps need flexible queries and evolving schemas. DynamoDB punishes both.

Why it’s so tempting (and why that’s a trap)

DynamoDB shines on slides:

  • No servers to babysit
  • Auto-scaling throughput
  • Rock-solid durability, low-latency key lookups
  • Backups, TTL, Streams, global tables

And yes, AWS pushes it hard. It shows up everywhere in Amplify tutorials, keynote demos, “serverless by default” narratives, and—let’s be blunt—**RDS pricin…

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