I know this time of year is overwhelming, especially with all the noise from Black Friday/Cyber Monday sales hitting our inboxes. I get it! The reality is that I do shop these sales, and according to my data, a lot of you do, too.

With that said, my goal with this holiday sales cheat sheet is to lessen the overwhelm so you can get back to the things that are important this season, like playing totally non-competitive board games with family members, perfecting your pie crust recipe (I’m using this), and brining that turkey.

This spreadsheet isn’t a master list of every sale happening on the internet, just the brands I actually shop from and genuinely recommend. I’m updating it daily with the latest and greatest…

✨ You can view the spreadsheet here ✨

I’ve highlighted the few sales I think are truly worth your time in blue, along with some personal notes of my picks.

Get the holiday sales spreadsheet

Feel free to forward or text this link to a friend who loves a tidy system. It’s free for everyone to view.

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Aritzia: 20-50% off everything. I have their popular SuperPuff jacket on my wishlist in the long length.

**Donni: **20% off sitewide. Perhaps my favorite brand for basics in quality materials. For anyone pregnant or postpartum, I’ve been living in these petite-friendly pants.

EBY: 30% off. Their “Relief Bra” is my new favorite comfortable bra.

**J.Crew: **Everything is 40% off with code FRIDAY. My top picks are here.

**Jenni Kayne: **Up to 25% off. Their knitwear is undeniably spendy, but they almost never run real sales, so this is the moment if you’ve had something sitting in your mental cart. I own and recommend this oversized cashmere crewneck. I wear an XS.

**LAKE Pajamas: **25% off sitewide. This is their biggest sale of the year. You already know I swear by LAKE’s matching pima cotton sets and their cozy robe, which is the MVP of my fall/winter season. It sold out last year during the sale, so I’d grab one now if you’re interested. Lily has some pima cotton PJ sets from here, too, which make especially sweet gifts if you’re shopping for little ones.

Land’s End: 50% off everything with code FIREPLACE. I have this Nancy Meyers-approved sheet set that everyone raves about in my cart.

**LESET:**30% off sitewide. This brand rarely does sales and they make **everybody’s favorite basic white tee. **I take a size S and bought the two-pack (white and black).

Madewell: 40% off everything with code LETSGO.

Oso & Me: 35% off sitewide. The sweetest pared-back kids’ clothes in natural fibers. I’ve monogrammed a few**tees** and shorts for Lily here, and they’ve held up beautifully. Also: excellent stocking-stuffer territory: see the very charming “surprise ball.”

**Petite Plume: **20% off (with exclusions); November 17th to 31st. I get so many DMs whenever these make an appearance on Lily. I love their materials and fabric; I especially recommend their baby and kids’ PJs. I just bought this cozy flannel set for Lily, plus the green striped set I’d been eyeing since last year. I also rarely see this brand go on sale.

Toddlers look *absurdly cute *in these.

**Rothy’s: **Up to 30% off, including 20% off my beloved cozy clogs, which I own two pairs of. I wear mine as house slippers, but you can wear them outdoors, too. I just got **this regular clog in soft black for strictly outdoor wear. **If you’re between sizes, go up a size.

I have both the ivory bouclé and the cookies-and-cream colors.

Sofie Pavitt Face: 20% off sitewide. A new, gentle, go-to skincare brand for me, especially on days when I’m breaking out. I’m restocking my supply of their clearing serum.

Tuckernuck: 25% off everything. Too many good things to list! They sell other brands too, like Varley, Tory Burch and Alex Mill, so worth taking a look.

**U Beauty:**20% off sitewide and free shipping. Their undereye serum is my top rec.

If you want to browse visually, I’ve rounded up all my sale picks in one spot right here on my ShopMy. I hope this short list and the spreadsheet are helpful. Happy gifting and deal-hunting, all!

xo Alisha

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A behind-the-scenes postscript

I shared a bit of context yesterday on my Instagram as to why you might be seeing more brand partnerships and affiliate links from me this season. To put it briefly, I had a few underperforming quarters this year, revenue-wise, so I’m making a final push this quarter to make up for that loss. I also paused my content consulting practice this year to give myself some more breathing space, so that lost income stream has played a factor too. I’ll share some deeper thoughts on career, money, and all the things in a future post for paid subs, but for now, I want to express how grateful I am to you for sticking around.

Even with shopping-focused posts, my goal is to always share thoughtfully without overwhelming everyone and I hope that comes through. Thanks for your support and for being here! xo

❄️ Continue reading: It’s gift guide season at Downtime…

You can also view all the Downtime gift guides in one spot on ShopMy.

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This newsletter may contain affiliate links, which means when you buy something through my link, I may receive a cut of the purchase at no cost to you. Any gifted items from brands are denoted as “gifted.” I occasionally work with sponsors, who help me keep some of my content free, and these are clearly noted as “sponsored.” Thanks for your support of Downtime.