Technology is no longer just an enabler of business; it drives the business. From growth and efficiency to product innovation and market expansion, technology is now a crucial differentiator and a foundation of competitiveness. It elevates the role of the CIO to a strategic one. They must keep operations secure and efficient while also shaping the company’s future direction. Central to these responsibilities is the need to turn cost into a lever for innovation – balancing investment, efficiency, flexibility, and long-term value.

A common temptation for tech-minded CIOs is to chase the leading edge of industry change. But that focus can lead to tool sprawl across the IT estate. In an era of budget pressure and rising prices where every member of the C-suite is expected to control costs, that is no longer a viable approach.

“Sustainability is no longer optional; it’s a responsibility for every IT leader,” says Ravi Rao, Cloud Operations Manager, EMEA Infrastructure, Ricoh Europe. “This means optimizing our datacenter footprint, reducing energy use with edge compute, and managing hardware lifecycles to cut e-waste.”

So, how should IT leaders fund innovation when budgets are tight and so much spend is tied up in simply keeping the lights on? The answer: cost transformation.

Not cost cutting

Cost transformation starts from a principle that the organization’s IT estate should be continually reviewed and modernized, redeploying funds to the most productive areas. This isn’t cost cutting; it’s a careful rethinking of what is needed, what can be optimized, and what value can be achieved.

Crucially, cost transformation is value-based. The effort releases funding for modernization and innovation, redirecting spend locked in legacy systems. The stakes are high: Failing to act can translate to higher maintenance costs and eroding market advantage. In contrast, organizations that continuously optimize technology spend – internally and with strategic partners – boost performance, accelerate innovation, and have the ability to stay ahead of market changes.

“CIOs have to align their IT estate with business priorities,” explains Amit Kapoor, Vice President and Head of Europe at Tata Communications. “Addressing budget pressures and driving long-term growth requires more than just cutting costs. By reallocating resources toward next-generation technologies – such as agile, automated, modular, AI, and cloud-native infrastructure – IT leaders can unlock innovation and fuel business growth. This approach not only enables smarter investments, but also eliminates legacy inefficiencies, achieving both transformation and cost optimization.”

Crucially, these business priorities should focus on the network. “The requirements for secure global networks increase daily, while digital communications are growing at a staggering pace,” says Thomas Achhorner, Chief Digital and Information Officer at sustainability advisory firm, ERM. “Providing reliable, high-performance networks has become one of IT’s most important responsibilities.”

Four areas for focus

Where should a CIO begin when applying a cost transformation approach? Four technologies stand out as likely investment priorities.

• Scalable cloud technologies. Over a third of European companies (35%) are still not investing in cloud computing, despite years of IT discussions about it. In addition, 82% of European businesses admit the impact of cloud is limited at the moment. This reinforces what Tata Communications’ leaders see in the market: Many organizations remain tied to legacy systems and risk falling behind It’s clear that shifting workloads to more agile, scalable applications can keep costs manageable while improving performance. Even better, multi-cloud environments allow businesses to tailor their infrastructure and shift spend from capex to opex, while reducing egress costs.
• Workplace management. Modern workplace tools, such as unified communications and collaboration (UCC) solutions, can streamline operations and boost productivity. Global UC spend is expected to generate a CAGR of 2.4% from 2023 to 2028, with workplace transformation initiatives and hybrid work shaping UC investments. European enterprises adopting cloud-based UCC platforms not only improve user experience but also reduce the cost and complexity of managing multiple communication systems. By consolidating tools and embedding AI-driven capabilities, cloud solutions free up IT resources, improve efficiency, and unlock greater value through better collaboration and faster decision-making.
• Customer experience (CX) platforms. CX tools help organizations to deliver more personalized and responsive interactions. Enterprises are rapidly adopting agentic AI to automate hyper-personalization and streamline service delivery – cutting costs while improving engagement. In fact, 54% of European businesses have already invested in CX-AI tools, with 30% planning to deploy such solutions by the end of 2025. These platforms reduce manual workloads and enable more efficient customer journeys, thus creating measurable value while freeing resources for innovation.
• Networks and connectivity. Not all networks are created equally. For instance, newer SD-WAN and Secure Access Service Edge (SASE) solutions can help businesses manage network traffic more efficiently, improve application performance, and significantly reduce costs. By converging networking and security into a single platform, they eliminate the need for multiple point solutions, while also cutting hardware, licensing, and management overhead. By 2027, 65% of new SD-WAN purchases will be part of a single-vendor SASE offering (up from 20% in 2024), reflecting how enterprises are prioritizing simplified operations, lower total cost of ownership, and faster value delivery through integrated solutions.

Transforming budgets for better results

These four areas give IT leaders a clear starting point for their modernization journey. The real objective isn’t cost transformation for its own sake, but rather the ability to innovate, modernize, and unlock new sources of value. Cost transformation provides the means to get there – funding investment in new technologies while phasing out expensive legacy systems such as on-premises equipment. By planning thoroughly, starting small to prove success, and bringing stakeholders along, CIOs can build the momentum needed to achieve both greater efficiency and stronger competitive advantage.

To translate this vision into measurable progress, CIOs need a trusted partner to guide, challenge, and accelerate the journey.

Amit Mehrotra, Vice President and Head of the United Kingdom and Ireland region at Tata Communications, says: “In most businesses, there are plenty of processes that can be automated rapidly or applications that can be streamlined. Those quick wins can create momentum that helps the longer-term strategy. With a partner at their side, able to advise, support and challenge, IT leaders are well-placed for transformational success.”

Ready for cost transformation? Tata Communications can help. Learn more here.

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