The enterprise is on the brink of a great transformation. It is about to become, in a sense, self-aware.

What do I mean by that? At the moment, enterprises learn about themselves by analyzing data they have captured, transformed and stored. Selecting this data defines what can be known and what cannot. The enterprise can only understand what it decides to understand in advance. It is not what I would call self-aware.

A truly self-aware enterprise, in my definition, is one that has access to any organizational data an ad hoc analysis might require. It’s one that can answer any question about itself — even questions no one had previously thought to ask. No detail of its operations should be beyond its reach.

This scenario is closer to reality than anyone would have thought just a…

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