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Google Analytics links Business Profiles to report local metrics

📊Web Analytics

Google is overhauling DV360: 12 changes coming by August 2026

📺Connected TV

GA4 maintenance mode and Criteo-ChatGPT cuts reshape ad infrastructure

📊Web Analytics

Acxiom's geo-based audiences are now live on The Trade Desk in UK and Germany

🤖Programmatic Advertising

Teads bets on unified feed OS to save publishers from AI traffic collapse

🤖Programmatic Advertising

Bumper opens podcast dashboard to all creators - and adds an MCP server

🛒Retail Media

Magnite Orchestration wants to be the wiring behind AI ad buying

📺Connected TV

Microsoft Advertising's UTM fix will finally separate Bing campaign types

ppc.land··r/NowInMarketing

A German judge just made Google responsible for what its AI says

🤖Programmatic Advertising

ppc.land··r/NowInMarketing

AdPlayer.Pro scales to 551M daily ad requests and adds vertical video formats

🤖Programmatic Advertising

ppc.land··r/NowInMarketing

MiQ upgrades Sigma a year in: Planning Agent and 2.5PB of daily data

🤖Programmatic Advertising

Google bans prediction market ads in Ohio as state gambling fight escalates

Mediaocean's NIVO AI cuts campaign setup by 90% with Innovid agents

📺Connected TV

Elkjop hit with NOK 20m GDPR fine over loyalty club consent failures

🔒Privacy Compliance

Ogury launches SONA to finally bridge audience planning and campaign execution

🤖Programmatic Advertising

Fire TV brings all 104 World Cup matches with FOX One and Alexa+

🛒Retail Media

The Trade Desk adds a gaming veteran to its board - and the timing matters

🤖Programmatic Advertising

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Semrush maps how LinkedIn content earns citations in AI search tools

Organic traffic is now mobile advertising's biggest fraud blind spot

🤖Programmatic Advertising

Apple bets on Gemini, TikTok rewrites the shop, and GDPR heads to Luxembourg

🔒Privacy Compliance

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