Apperceptive by Sam buttondown.com

Hello. My name is Sam. This newsletter is about self-driving cars, autonomy, machine learning, the human brain. I think that almost everybody building "AI" or self-driving or whatever underestimates the importance and sophistication of social cognition, and how big a part of human intelligence it is. Previously, I tried to fix that state of affairs by publishing research, and then by starting a company. Now I write about it here. The more people who understand it, the better. ![apperceptive_logo_new.png](https://assets.buttondown.email/images/623053d5-7927-4cfc-8ad4-d761589b84a7.png)

"AI" is bad UX
buttondown.com·6w·
Supervision and truth
buttondown.com·88w
I knew this was coming
buttondown.com·119w
The cost we bear
buttondown.com·124w
Understanding (and) psychology
buttondown.com·130w
Knowing how to measure
buttondown.com·147w
AI as UX
buttondown.com·153w

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