Digiday
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Digital Content, Digital Advertising, Digital Marketing

What Ally Bank learned from building a sports marketing strategy before the market caught up

Digiday1 min read
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Inside the newsroom push to turn print reporters into video talent

Digiday5 min read
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Media Buying Briefing: How Mediasense and other consultancies are girding for a busy second-half

Digiday6 min read
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How streaming creators built a new broadcast blueprint at the World Cup

Digiday6 min read
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WTF is SPUR’s publisher-run Content Telemetry Framework?

Digiday5 min read
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NASCAR rebuilds its commercial engine to tempt back motorsports fans

Digiday5 min read
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To manage 300,000 creators, Unilever automates everything but the relationship

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Future of Marketing Briefing: The ad industry’s next mediapalooza is loading

Digiday10 min read
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Platforms’ AI dilemma: scale without sameness

Digiday3 min read
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Nike versus Adidas: Who’s spending more in race to claim the World Cup crown?

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The Home Depot sees Hispanic market as a ‘huge growth opportunity’

Digiday5 min read
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Advertisers look for advantage in Sky’s ITV deal

Digiday3 min read
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D+ Research: Marketers hesitate to adopt AI for influencer and CTV marketing

Digiday6 min read
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OpenAI accelera sugli annunci: il pilot pubblicitario arriva in Francia, Germania e Irlanda

DigidayCovered by53 min read
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Media Briefing: Declared ‘good bots,’ mixed-use crawlers, gray scrapers – how AI accesses publisher content

Digiday9 min read
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How Bandit Running is expanding internationally while staying hyperlocal

Digiday3 min read
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What’s really driving Europe’s €131 billion ad boom

Digiday3 min read
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Advertising’s confidence problem, according to the man who used to price its stocks

Digiday2 min read
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Criteo is subject to a takeover bid, further proving private equity’s continued interest in ad tech

Digiday4 min read
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Dentsu strikes Meta deal to build plumbing for mass influencer activation

Digiday2 min read
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