The Internet Marketing Driver · Scour

AI Search and Syndicated Content: How syndicating content can impact visibility across ChatGPT, Perplexity, Claude, and Gemini

Wirecutter dropped heavily in search visibility over the past four months – Was it a reviews update, Google’s ‘Starkly different’ algorithm, or was vertical exp...

AI Search and JavaScript Rendering – How client-side rendering causes visibility and ranking problems in ChatGPT, Perplexity, Claude, and others [Case Stu...

The June 2025 Google Core Update: Analysis and Findings covering HCU(X) surges, AI Overview impact, YMYL volatility, and more

The Case for ASC: ChatGPT, Perplexity, and others need to build AI Search Console reporting ASAP to provide site owners much-needed AI Search data

AI Search Currently Drives Less Than 1% of Traffic To Most Sites, Google Is Still Dominant, and Watch The Long-term Risk of Ignoring Google Search

The Forgotten Coupling – With AI Overviews Surging in Web Search, Don’t Overlook Image Search, Video Mode, and the News Tab in Search

How to measure the impact of AI Overviews on clicks and click-through rate using third-party AIO data, the Google Search Console API, and Analytics Edge

Is it safe? Does Google’s evolving view of auto-translated content, and lack of action with Reddit’s AI translations, open the floodgates for site owners?

How to compare hourly Google Search Console Data (GSC) to track impact from major algorithm updates using the GSC API and Analytics Edge [Tutorial]

When Links Go Wrong: Why News And Media Publishers Need To Embrace Earned Links And Ditch Nofollow [Publisher FAQs]

Reddit AI translations have scaled across languages and Google rankings are booming

Gemini with Personalization: Google takes another step towards Jarvis by tapping into your Search history for Chatbot answers. And just wait until AI Mode gets ...

How Google’s AI Mode Could Be Tracked In Google Search Console (Desktop and Mobile Examples)

Are Featured Snippets Losing Their Feature? How To Track Featured Snippet prevalence over time (as AI overviews take over)

Disallow, Canonicalize, Noindex, or Remove? How to properly block content that’s violating Google’s site reputation abuse policy

The Twiddler That Didn’t Twiddle – How To Track Clicks and Click Through Rate For Google’s AI Overviews (if you have a manual action)

Mark Zuckerberg Talks Classifiers, Confidence, and Algorithmic Collateral Damage (And it relates to Google Algorithm Updates)

Google December 2024 Spam Update Analysis – 5 Case Studies Covering Scaled Content Abuse, AI Content, Doorway Pages, and more

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