📊 Marketing Analytics - daniel · Scour

Google Analytics links Business Profiles to report local metrics

📱Digital Marketing

11 PPC errors uncovered in recent B2B audits

📱Digital Marketing

searchengineland.com·

GA4 Measurement Protocol enters maintenance mode - no new features coming

📱Digital Marketing

ppc.land··r/NowInMarketing

Minerva raises $20M and an OpenAI deal to fix marketers' broken first-party data

🗃️First-Party Data

Why your brand campaign may not be ready for AI Max

searchengineland.com·

Microsoft Advertising's UTM fix will finally separate Bing campaign types

ppc.land··r/NowInMarketing

LinkedIn's B2B measurement guide: why 64% of leaders don't trust their own data

ppc.land··r/NowInMarketing

GA4 maintenance mode and Criteo-ChatGPT cuts reshape ad infrastructure

Google's new Merchant Center report tracks your brand in AI Mode

📱Digital Marketing

ppc.land··r/NowInMarketing

Less-relevant results

Bumper opens podcast dashboard to all creators - and adds an MCP server

🎙️Podcast Advertising

Google now takes IP addresses for Customer Match - but DV360 is left out

📱Digital Marketing

ppc.land··r/NowInMarketing

Audio advertising's full-funnel problem: why measurement still holds it back

📱Digital Marketing

ppc.land··r/NowInMarketing

isblocked.fyi: the tool that shows if adblockers are silently killing your data

🗃️First-Party Data

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