🛒 Retail Media - ppcland · Scour

Albertsons brings grocery shopper data to YouTube via Google's ad suite 🤖Programmatic Advertising

JB Hi-Fi picks Broadsign to power its 200-store retail media network 🛒Amazon DSP

Google Ads API to expand product reporting for all campaign types on June 15 🤖Programmatic Advertising

Google updates preferred sources guide, doubling publisher click-through rates 💱Ad Exchange

Roku Curate bundles retail purchase data with CTV inventory in one package 🛒Amazon DSP

Amazon, Meta, Microsoft, Salesforce and Stripe join UCP Tech Council 🛒Amazon DSP

Meta Q1 2026: $56.3B revenue as AI tools double advertiser adoption 🤖Programmatic Advertising

Innovid expands measurement with purchase data and publisher attribution 🤖Programmatic Advertising

Alphabet Q1 2026: Google Network ad revenue falls 4% as AI reshapes the web 💱Ad Exchange

Nielsen plugs Triton Digital's podcast data into its planning tool 🤖Programmatic Advertising

ppc.land·2d·r/NowInMarketing

Backpack Media bets on student life stages to unlock Kargo partnership 🤖Programmatic Advertising

YouTube picture-in-picture goes global, but music stays behind a paywall 💱Ad Exchange

IAS Total TV brings show-level transparency to CTV ad buying 📺Connected TV

ppc.land·2d·r/NowInMarketing

Google Ads API v24: cart data sales view, lead gen conversions, retail filters 🤖Programmatic Advertising

noyb sues Hamburg DPA as PimEyes keeps scanning faces unhindered 🔒Privacy Compliance

ppc.land·17h·r/europe

Optable and Goodway Group bet on AI agents to fix broken agency 🤖Programmatic Advertising

Adthena's AdBridge ports Google Ads into ChatGPT in minutes 🤖Programmatic Advertising

Ad tech braces for AI agents 🤖Programmatic Advertising

VIOOH and We OOH bring 1.3 billion monthly impressions to Brazil 🏙️DOOH Advertising

ppc.land·2d·r/NowInMarketing

PayPal bets on payment data to fix advertising's identity problem 🤖Programmatic Advertising

ppc.land·3d·r/NowInMarketing

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