Digiday · Scour

How brands like Vuori, Rothy’s and Away have adapted to the new DTC landscape

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As OpenAI gears up to launch ChatGPT ads, marketers try to keep up

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Not all creators are the same: How the creator economy breaks down by business model

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Ad Tech Briefing: Consolidation in a ‘Hunger Games scenario’ – and a true loss for the industry

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The top AI platforms for publishers, ranked

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Media Buying Briefing: How Horizon and Havas’ JV aims to distinguish itself in a ‘red ocean’

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Avocados From Mexico turns to AI to advertise around the Super Bowl instead of a TV buy

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In Graphic Detail: Why platforms are turning social video into living room TV

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‘JG believed that even in a demanding industry, it was possible to lead with both rigor and humanity’

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Future of Marketing Briefing: X claims an ad comeback, reality proves out a different thesis

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Forrester’s principal media report: It’s here to stay, so wise up on how to use it

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The EC further pushes to rein-in Google’s ad tech monopoly

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Beverage brands update Dry January marketing based on changing consumer habits

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Mythbuster: What AI is not about to do in advertising

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‘We don’t care if you don’t use our UX anymore’: Yahoo recasts its DSP as a data backbone for the agentic world

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The Rundown: Google has drawn its AI payment lines — and publishers’ leverage is narrow

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How The North Face, Vans and Timberland are trying to transform their businesses in 2026

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Media Briefing: Google’s latest core update a reminder that pageviews can’t remain the primary metric

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How apparel brands aim to win the spotlight at the Winter Olympics

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After an oversaturation of AI-generated content, creators’ authenticity and ‘messiness’ are in high demand

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