Digiday
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Digital Content, Digital Advertising, Digital Marketing

Ozone’s platform tries to simulate how publisher content appears in AI answers

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Aldi hires Instacart to power its U.S. website instead of developing it in-house

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What OpenAI’s TBPN deal reveals about branded entertainment’s limits

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The Trade Desk is changing how advertisers buy -- and what they can see

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AI talk at retail events shifts to proving real results, defining a true strategy

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Media Buying Briefing: Instrument’s CEO on how agencies need to lead clients on AI

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CNN builds in-house agent infrastructure as it prepares for AI-driven media trading

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Digiday+ Research: Retailers take a more complex approach to loyalty

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Amazon to issue 3.5% surcharge on fulfillment services as fuel, logistics costs rise

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After The Trade Desk’s audit row, rivals rush to pitch features and transparency chops

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Future of Marketing Briefing: Horizon Media is building a platform to orchestrate ad tech from a single command center

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High stakes, big budgets: How brands are navigating a massive sports year

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Fenty Beauty launches WhatsApp AI advisor as messaging becomes beauty’s next commerce channel

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How purchase data is redefining TV ad performance and driving revenue

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Media Briefing: Publishers debate the value of AI licensing and GEO

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Spotify’s ad exchange grew its programmatic ad base, but buyers want more

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How a ‘TikTok doctorate’ made 26-year-old Griffin Johnson a venture capitalist

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Meta’s bid to woo creators to Facebook just might work, despite its recent legal woes

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As programmatic faces signal degradation, agentic advertising offers a solution

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How E.l.f. Beauty is using AI to alleviate the workload of its workforce

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