Digiday
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Digital Content, Digital Advertising, Digital Marketing

Alibaba targets $100B in AI and cloud revenue over 5 years as its vision for the agentic era comes into focus

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Joint signings highlight growing convergence between creator and Hollywood agencies

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What happens when agency execs negotiate against AI agents

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News/Media Alliance signs AI licensing deal to unlock recurring RAG revenue for small and mid-sized publishers

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Publicis vs. The Trade Desk isn’t really about transparency – it’s about who gets the margin

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Macy’s, Inc. is looking to leverage AI ahead of a cautious outlook for 2026

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Future of Marketing Briefing: Agency operating systems face a differentiation problem

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The real winners of March Madness? Brands that move fast on NIL deals

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Media Briefing: What to expect at the Digiday Publishing Summit, March 2026 edition

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Brands turn niche news creators into a new earned media engine

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Cloudflare’s compliant crawler highlights tension – and opportunity – in the emerging AI content market

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How new infrastructure, like the Model Context Protocol, is reshaping marketing workflows

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Why one creator commerce platform is connecting brands and creators for ‘flat-fee’ campaigns

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Advertisers aren’t happy about picking up Meta’s European tax tab

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Retailers turn to digital rebates as alcohol sales slump

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Future of TV Briefing: How Netflix is shaking up the upfront deal model

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Some creators don’t see immediate value in Instagram’s controversial ‘Shop the Look’ AI test

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After WPP reckoning: The case for and against principal media

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Butler/Till’s first agentic media buying tests cut media and supply chain costs

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The Trade Desk remains the dominant DSP but its advertisers are starting to shop around

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