Digiday · Scour

Media Buying Briefing: New York’s new generation of Mad Men

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How Beekman 1802 uses AI to humanize digital marketing

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AI promised ad efficiency, Bayer wants meaning

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Cloudflare CEO Matthew Prince on why Google must ‘play by the same rules’ as other AI companies

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Video: How AI is redefining brands’ approach to creativity and customer connection

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The U.K. and EU marketer’s guide to the state of AI

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Future of Marketing Briefing: Marketers confront a new kind of brand safety problem in AI video

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Agency new business crunch now permanent, say execs

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The great TID controversy takes another turn as Prebid moves to clarify its position

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How one Midwestern department stores sees itself as a ‘hidden gem’ for ‘Instagram brands’

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Some creators say brands are delaying their holiday deals later than ever this year

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Amazon’s next frontier in advertising: the cloud infrastructure it runs on

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From hatred to hiring: OpenAI’s advertising change of heart

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‘Strategy without execution is hallucination’: Cisco’s Aruna Ravichandran on AI and work

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E-commerce sites see low sales from ChatGPT traffic, new study finds

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Media Briefing: Step by step, publishers are building toward an agent-led ad business

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Future of TV Briefing: YouTube’s dynamic brand insertions could unlock the upfront market for creators

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Google’s AdX unit has begun striking deals with media agencies

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Indie agencies focus on optimizing media and creative using AI to pick up more clients

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TikTok ad execs are finally talking — just enough to keep Q4 intact

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