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Digiday
digiday.com
Digital Content, Digital Advertising, Digital Marketing
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Target plans to lower prices after receiving almost $1 billion in tariff refunds
Digiday
4w
4 weeks ago
3 min read
Digiday
Mitchell Parton
Covers 2 stories
Corporate America got billions of dollars in tariff refunds. Where’s your cut?
,
Target receives almost $1 billion in tariff refunds, plans to lower prices
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Actions for Target plans to lower prices after receiving almost $1 billion in tariff refunds
Media Briefing: Ads for AI agents have a measurement problem
Digiday
4w
4 weeks ago
8 min read
Digiday
Sara Guaglione
Covers 2 stories
Forbes Fired Top Editor After Discovering He Received Secret $6 Million Payment
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Globe editor Brian McGrory announces a wide-ranging reorganization and a ‘less dense’ website
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Actions for Media Briefing: Ads for AI agents have a measurement problem
The winners and losers of YouTube’s view count and monetization overhaul
Digiday
4w
4 weeks ago
7 min read
Digiday
Alyssa Mercante
Covers 1 story
An update to how we count public views across YouTube - YouTube Community
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Actions for The winners and losers of YouTube’s view count and monetization overhaul
Butler/Till extends agentic media buying tests into audio with iHeartMedia
Digiday
4w
4 weeks ago
4 min read
Digiday
Sam Bradley
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Actions for Butler/Till extends agentic media buying tests into audio with iHeartMedia
Creators are moving into brands’ AI search playbooks
Digiday
4w
4 weeks ago
3 min read
Digiday
Kimeko McCoy
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Actions for Creators are moving into brands’ AI search playbooks
OpenAI porta la pubblicità in ChatGPT in 31 mercati europei
Digiday
4w
4 weeks ago
Covered by
2
3 min read
Digiday
Krystal Scanlon
Covered by
2 sites
All 2 sites ›
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Actions for OpenAI porta la pubblicità in ChatGPT in 31 mercati europei
Divine, Vine’s spiritual successor, won’t rule out ads
Digiday
4w
4 weeks ago
4 min read
Digiday
Krystal Scanlon
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Actions for Divine, Vine’s spiritual successor, won’t rule out ads
Future of TV Briefing: YouTube Shorts gains ad dollars but needs to crack social budgets
Digiday
4w
4 weeks ago
7 min read
Digiday
Tim Peterson
Covers 8 stories
New opportunities to earn and changes to the YouTube Partner Program
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Amazon will train on Twitch streamers’ content by default, unless they opt out
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and more ›
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Actions for Future of TV Briefing: YouTube Shorts gains ad dollars but needs to crack social budgets
‘Waste in the system’: Why Georgia-Pacific is holding out on buying agents
Digiday
4w
4 weeks ago
2 min read
Digiday
Seb Joseph
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Actions for ‘Waste in the system’: Why Georgia-Pacific is holding out on buying agents
As AI automates everything, The Atlantic is building games by hand
Digiday
4w
4 weeks ago
3 min read
Digiday
Sara Guaglione
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Actions for As AI automates everything, The Atlantic is building games by hand
OpenAI builds offerings on consent as it expands ChatGPT ads to Europe
Digiday
4w
4 weeks ago
3 min read
Digiday
Krystal Scanlon
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Actions for OpenAI builds offerings on consent as it expands ChatGPT ads to Europe
How publishers can strengthen connections with advertisers in the AI era
Digiday
4w
4 weeks ago
3 min read
Digiday
Google
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Actions for How publishers can strengthen connections with advertisers in the AI era
ANA updates efforts to standardize retail media network measurement
Digiday
4w
4 weeks ago
3 min read
Digiday
Michael Bürgi
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Actions for ANA updates efforts to standardize retail media network measurement
Ad Tech Briefing: TV measurement’s competitive reset gathers pace (with more job cuts)
Digiday
4w
4 weeks ago
5 min read
Digiday
Covers 2 stories
Adform compromised to serve crypto stealer via supply chain attack
,
Online ad giant Adform was hacked, proving once again why ad blockers are needed
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Actions for Ad Tech Briefing: TV measurement’s competitive reset gathers pace (with more job cuts)
How DTC startups are using AI to scale more efficiently
Digiday
4w
4 weeks ago
3 min read
Digiday
Gabriela Barkho
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Actions for How DTC startups are using AI to scale more efficiently
Marketers embrace AI across workflows, but questions over guardrails and job impacts remain
Digiday
4w
4 weeks ago
1 min read
Digiday
Kimeko McCoy
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Actions for Marketers embrace AI across workflows, but questions over guardrails and job impacts remain
How Unilever detergent brand Persil measures sports sponsorship impact
Digiday
4w
4 weeks ago
3 min read
Digiday
Sam Bradley
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Actions for How Unilever detergent brand Persil measures sports sponsorship impact
Sport is marketing’s greatest opportunity — and its greatest activation challenge
Digiday
4w
4 weeks ago
5 min read
Digiday
Sportradar
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Actions for Sport is marketing’s greatest opportunity — and its greatest activation challenge
New court filings detail how WPP’s turnaround stalled — from the inside
Digiday
4w
4 weeks ago
5 min read
Digiday
Seb Joseph
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Actions for New court filings detail how WPP’s turnaround stalled — from the inside
Media Buying Briefing: How ‘outcomes’ has become the latest term to be overused
Digiday
4w
4 weeks ago
5 min read
Digiday
Michael Bürgi
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Actions for Media Buying Briefing: How ‘outcomes’ has become the latest term to be overused
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