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TTD
enables programmatic retail media buying through
Koddi
partnership
ppc.land
·
14w
🛒
Retail Media
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Google expands Web to App
Connect
across YouTube, Performance Max
campaigns
ppc.land
·
19w
·
Discuss:
r/ppcland
🤖
Programmatic Advertising
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Smartly
integrates
Spotify Ads Manager for cross-channel campaigns
ppc.land
·
19w
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Marketing Automation
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AI
crawling
data reveals massive
imbalance
in training versus referral patterns
ppc.land
·
20w
📡
Content Syndication
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Google enhances
gtag.js
API with session number tracking
capability
ppc.land
·
20w
📊
Marketing Analytics
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Titan
OS partners with BBC
Studios
for free content expansion
ppc.land
·
20w
📺
Connected TV
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Google research shows ad auction model shift from
CPC
to user
lifetime
value
ppc.land
·
20w
·
Discuss:
r/ppcland
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Programmatic Advertising
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Google releases open-source
Merch
Intel
dashboard
ppc.land
·
20w
✨
Creator Economy
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Transaction
ID standards clash raises
programmatic
transparency concerns
ppc.land
·
20w
🤖
Programmatic Advertising
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Google
addresses
JavaScript-based
paywall
guidance
ppc.land
·
20w
📄
Ads.txt
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European Commission
dismisses
censorship
claims around Digital Services Act
ppc.land
·
20w
·
Discuss:
r/ppcland
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Ads.txt
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Spotify
Jam
reaches 100 million monthly
listening
hours
ppc.land
·
21w
🛒
Amazon DSP
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Federal court decision on Google
antitrust
remedies
may transform artificial intelligence landscape
ppc.land
·
21w
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Programmatic Advertising
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Anthropic
launches Claude for
Chrome
extension research preview with 1,000 users
ppc.land
·
21w
🤖
Marketing Automation
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Meta introduces Instagram
follows
metric
for ads reporting
ppc.land
·
21w
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Marketing Automation
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YouTube opens Android TV
beta
testing program for
eligible
users
ppc.land
·
21w
·
Discuss:
r/u_ppcland
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Content Syndication
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Brainlabs
study reveals three consumer search personas across 3,000
journeys
ppc.land
·
21w
📊
Marketing Analytics
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Magnite
rolls out pause ads for streaming TV with
DIRECTV
and Fubo
ppc.land
·
21w
🤖
Programmatic Advertising
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Google proposal threatens government
RSS
feeds
across multiple agencies
ppc.land
·
21w
📡
Feed Standards
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Developer
revives
RSS with AI while Google targets
syndication
infrastructure
ppc.land
·
21w
📡
Content Syndication
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